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Ask me anything LIVE QA session
Introduction
Good evening! Good morning! Welcome to today's live Q&A session on Instagram, Twitter, and YouTube. I'm super excited to join you today and answer any questions you may have about e-commerce, landing pages, conversion rate optimization, and how to maximize your revenue this Q4. With over eight years in e-commerce and more than $ 100 million in sales, I have made my fair share of mistakes and learned what works and what doesn't. So whether you're just starting out or looking to scale an existing business, I'm here to help.
As we enter Q4, which is often a competitive time for advertising especially with an election looming, I want to share some valuable tips and strategies to help you make more money this season. Please feel free to drop your questions in the chat on any platform you’re watching this on, and I will make sure to address them. If you can hear and see me well, please let me know by dropping a “1” in the chat.
Scaling Your Advertising Budget
One of the initial questions we received was regarding how much to increase your ad budget when scaling. Generally, a 20% increase is typical, but if you are finding success and are profitable, you could consider scaling your budget by 50% or even 100%. Make sure to monitor your performance closely and adjust daily based on how your ads are performing.
Finding Suppliers for E-Commerce
When it comes to finding suppliers for your e-commerce brand, platforms like ZenDrop are fantastic resources. They offer a wide range of products. Additionally, I can provide you with a personal list of suppliers I've vetted over the years, just DM me on Instagram with "suppliers," and I'll send that over. Choosing the right supplier is critical, especially to avoid shipping issues and chargebacks down the line.
Creative Development
Jacob Callaway asked about the timeline for getting your own creatives if you're currently using competitor content. My recommendation is to stop using competitor content as soon as possible and develop your own. Work with content creators and give them detailed briefs on what you need, including scripts and specific shots to maximize your output.
Transitioning to Seven-Figure Months
A question arose about the transition from six-figure months to seven-figure months. I have a detailed tutorial on this available on my YouTube channel that outlines the extensive infrastructure required to hit those numbers consistently. It involves various aspects of the business from supply chain management to team structuring.
Leveraging the Indian Market
An interesting discussion point was the Indian market for dropshipping. It is absolutely viable, with some individuals in our network achieving substantial monthly sales through cash-on-delivery models. Testing your market with high-value products can also work, but ensure the products resonate with the target audience.
Niche Selection and Mentality
When it comes to choosing a niche, I'd recommend sticking to one product to start. You can grow from a single product to multiple niche products once you solidify your brand.
Remember, you don’t have to be passionate about a niche to succeed. Passion often grows alongside the business as you see positive results.
It's crucial to stay committed and maintain mental strength when the sales drop off. I suggest focusing on the aspects of your business that you can control, such as enhancing your marketing strategies or reviewing your creative content.
Final Thoughts
Thank you all for your incredible questions! If you need tailored feedback, or if there's a specific resource I mentioned that you want, don’t hesitate to reach out to me on Instagram. Shy individuals often miss out on opportunities, so don't be shy!
I look forward to our next session on Wednesday at 12 PM Eastern. Until then, take action on what we discussed today. Thank you for joining, and I’ll see you next time!
Keyword
- E-commerce
- Scaling Budget
- Suppliers
- Creative Development
- Indian Market
- Niche Selection
- Mental Strength
FAQ
Q: How much should I increase my ad budget when scaling?
A: A general rule is to increase by 20%, but if you're successful, you can go for a 50%-100% increase.
Q: Where can I find suppliers for my e-commerce business?
A: Platforms like ZenDrop are great, and I can provide a list of personal suppliers if you DM me on Instagram.
Q: How soon should I get my own creatives?
A: Stop using competitor content as soon as possible and work on developing your own creative assets.
Q: What are the key elements for transitioning from six-figure months to seven-figure months?
A: It involves various components of your business including supply chain management and team structuring. There’s a detailed tutorial on my YouTube channel.
Q: Is dropshipping viable in the Indian market?
A: Absolutely, it has shown to be successful for many, especially with a cash-on-delivery model.
Q: Do I have to be passionate about my niche?
A: Not necessarily; passion often develops as you see progress in your business.