What Musicians Should Post On TikTok

TikTok is rapidly evolving into a platform similar to Instagram, where musicians can post updates and engage in more traditional music promotion. However, to effectively spread your music on TikTok, there are unique tools and tropes that you can utilize. In this article, we will explore examples of what musicians should be posting on TikTok to effectively promote their music.

Before diving into specific ideas, it's important to have the right mentality. TikTok offers an incredible return on investment in terms of introducing your music to a larger audience with minimal effort. Thousands of musicians are using the platform to tell stories and promote their music, attracting new listeners on streaming platforms like Spotify and YouTube. Thus, posting videos on TikTok should be one of your top priorities for music promotion at the moment.

To begin, one of the most effective ways to grow on TikTok is to encourage duets. You can play riffs, showcase parts of your songs, dance to your music, or create a beat, inviting others to collaborate and make something with you. The duet feature allows other TikTok users to add their own content to yours, sparking creativity and expanding your reach. Additionally, you can ask people to duet over your new song and even audition potential collaborators for future features. The power of duets lies in their ability to inspire and engage artists similar to you, while simultaneously reaching their audience.

Another powerful TikTok feature that musicians often overlook is called stitches. Stitches offer tremendous potential for music marketing. For example, you can ask people to stitch and suggest potential opening acts for your shows or seek feedback on your new song's lyrics. You can also encourage people to stitch videos of their dogs reacting to your music, showcasing how your music makes them feel. Stitches provide an opportunity to engage your audience emotionally and create content that resonates with potential listeners.

Moreover, playlist curators and magazines often ask for submissions using stitches. By maintaining a list of people in your musical community and following them on various platforms, you can seize such opportunities and gain exposure for your music.

Additionally, it is crucial to acknowledge and support others who create content using your music. Reacting to or praising their TikToks can encourage sharing and engagement, potentially leading to your song gaining traction and trending. By leveraging the power of sharing and collaboration, you can significantly impact your career trajectory.

When it comes to creating content for TikTok, humor, vulnerability, and authentic storytelling are gold. Authenticity is vital, as it helps you attract an audience that resonates with who you truly are as a musician. Share your unique thoughts, explore topics that are important to you, and find creative ways to express your emotions, humor, and creativity that align with your musical personality.

You can tell stories about experiences in your music career, share exciting milestones, or make biographical TikToks that connect with people who relate to your journey. Highlight what makes your music exciting and unique, and pique people's curiosity about your sound. Building relationships with your audience through TikTok can also involve sharing your favorite movies, books, or interests. This not only deepens your connection with your current followers but also attracts new followers who share similar interests.

Furthermore, TikTok provides a platform for sharing musical observations. By analyzing music, explaining its intricacies, and offering unique insights, you can bond with potential fans who appreciate your attention to detail. These insights act as breadcrumbs, leading fans back to your music and encouraging them to explore your catalog.

To stay informed and gather inspiration for your TikTok content, it is crucial to follow hashtags related to your music genre and interests. Regularly searching these hashtags will enable you to discover what works, learn from others in your community, and understand the language and trends embraced by your target audience.

Following these strategies and staying active on TikTok will help you attract new followers, increase engagement, and ultimately promote your music effectively.

Keywords

• TikTok music promotion
• Duets and collaborations
• Stitches for engagement
• Supporting others using your music
• Authentic storytelling
• Sharing milestones and experiences
• Bonding through music observations
• Following relevant hashtags for inspiration

FAQ

1. How can TikTok help musicians promote their music? TikTok offers musicians an excellent return on investment, as it allows them to create content that introduces their music to a larger audience. Utilizing features like duets and stitches, musicians can collaborate with others, engage emotionally with their audience, and showcase their unique musical observations.

2. What types of content should musicians post on TikTok? Musicians should focus on creating authentic content that aligns with their musical personality. This can include sharing personal stories, milestones, and experiences, as well as humor and vulnerability. Exploring shared interests and creating musical observations are also effective ways to engage with potential fans and attract new followers.

3. How can musicians leverage TikTok's duet and stitch features? Duets allow musicians to collaborate with other artists, inviting them to add their own content to a musician's video. This sparks creativity and expands the reach of the original video. Stitches, on the other hand, enable musicians to engage their audience emotionally and collaborate on various activities, such as suggesting opening acts or seeking feedback.

4. How can musicians build relationships and discover new trends on TikTok? Musicians should follow relevant hashtags related to their music genre and interests. Regularly searching these hashtags helps them gather inspiration, learn from others in their community, and understand the trends embraced by their target audience. By staying active on the platform, musicians can attract new followers and effectively promote their music.