How to Sell on TikTok Shop for Beginners (Step by Step Tutorial)

TikTok has become one of the fastest-growing social media platforms, and it offers great potential for entrepreneurs to start an online business selling everyday products. In this step-by-step tutorial, we will guide you on how to make money online by leveraging TikTok Shop. You don't even need to create your own videos! So grab a pen and paper, and let's get started.

Step 1: Create a TikTok Seller Account

To begin, you need to create a TikTok seller account. It's a simple process that doesn't require an LLC or any additional fees. Just visit the seller portal on TikTok's website (seller.tiktok.com) and upload your personal and bank information. This account will enable you to sell your products on TikTok without any hassle.

Step 2: Find a Profitable Product

Next, you need to find a popular and profitable product to sell on TikTok. There are several strategies you can use for product research. Two websites, Shopplus and FastMos, provide TikTok analytics tools that show the top-selling products on the platform. Additionally, you can explore the Amazon Movers and Shakers section to identify trending products. By using these resources, you can find products that are already popular and have a high sales potential on TikTok Shop.

Step 3: Find a Supplier

Once you've identified a product you want to sell, you need to find a supplier. There are two main websites you can use for this purpose: Wholesale Central and Alibaba. Wholesale Central helps you find suppliers in the United States, offering faster turnaround times for your products. Alibaba, on the other hand, connects you with overseas suppliers, providing cheaper product options. Depending on your preference, choose a supplier that fits your needs.

Step 4: Order a Small Quantity

In the initial stages, it's advisable to order a small quantity of products, around 100 pieces, from your supplier. After that, you can ship these products to a third-party logistics (3PL) warehouse in the United States. These warehouses handle inventory storage, packing, and shipping on your behalf. They also integrate with your TikTok seller account, making the process seamless. It's crucial to work with reliable 3PL warehouses to ensure timely delivery and customer satisfaction.

Step 5: Find Creators and Create Content

To promote your products effectively on TikTok, you need to collaborate with creators who can make videos for your products. TikTok provides a feature called "Find Creators" in your seller account, where you can access a list of creators who have signed up for the Creator Program. Filter the list based on your product category, and negotiate a commission with the creators. This commission should range between 3% to 10% of the sales they generate. Provide them with videos that have already proven to convert into sales, and let them create similar content to drive sales for your products.

Step 6: Start Selling and Scale Up

Once your products are at the 3PL warehouse, and you have collaborated with creators to create compelling content, you're ready to start selling on TikTok Shop. Sit back and let the system automate the process for you. As orders come in, the warehouse will handle the packing and shipping, while TikTok handles the payment and commission distribution to the creators. You can then focus on scaling your business by adding more products to your shop and expanding your reach on TikTok.

Keywords: TikTok Shop, online business, everyday products, make money online, TikTok seller account, product research, Shopplus, FastMos, Amazon Movers and Shakers, find a supplier, Wholesale Central, Alibaba, order quantity, third-party logistics (3PL) warehouse, find creators, create content, promote products, scale up

FAQ

Q: Do I need any prior experience to start selling on TikTok Shop?
A: No, you don't need any prior experience to start selling on TikTok Shop. This platform is beginner-friendly and provides the necessary tools and resources to help you succeed.

Q: How much capital do I need to start an online business on TikTok?
A: One of the advantages of starting an online business on TikTok is that you don't need a significant amount of startup capital. With a small order of around 100 pieces and access to affordable suppliers, you can get started without breaking the bank.

Q: Can I sell international products on TikTok Shop?
A: Yes, TikTok Shop allows you to sell products sourced globally. By leveraging websites like Alibaba, you can connect with overseas suppliers and access a wide range of international products to sell on TikTok.

Q: How do I find creators to make videos for my products?
A: TikTok provides a feature in the seller account called "Find Creators." This feature allows you to access a list of creators who have signed up for the Creator Program. You can filter the list based on your product category and negotiate a commission with the creators.

Q: Can I sell my own brand products on TikTok Shop?
A: Yes, you can sell your own brand products on TikTok Shop. Whether you have your own brand or you're selling existing products, TikTok Shop offers a platform for you to showcase and sell your products successfully.

Q: Is TikTok Shop suitable for long-term business growth?
A: TikTok is one of the fastest-growing social media platforms, and its popularity is on the rise. With the right strategies and product selection, TikTok Shop can be a great platform for long-term business growth. As you scale your business and expand your product offerings, you can tap into the platform's vast user base and continue to generate profits.